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eCommerce AI

Product Detail Page (PDP)

A Product Detail Page (PDP) is a dedicated eCommerce page providing comprehensive information about a single product. It plays a vital role in helping customers evaluate and decide on purchases by offering product details, images, pricing, and purchasing options.

Key Components:

- Product title: Official product name.

- Description: Detailed info including specs and usage.

- Pricing & availability: Shows price and stock status.

- Images: Multiple high-quality photos with zoom.

- Cart button & quantity selector: Enables easy purchase selection.

Best Practices:

1. Clear, visible calls-to-action and pricing for smooth buying.

2. High-quality, distraction-free images showcasing the product from different angles.

3. Mobile-friendly design with vertical stacking and easy navigation.

4. Display ratings and customer reviews to build trust and reduce hesitation.

A well-optimized PDP bridges the gap between online browsing and in-store experience, boosting conversions and customer confidence.